EXE.EYES ↗
START A CONVERSATION / 01, 03

Let’s build something real.

A few useful details. We’ll review the fit and scope before recommending a way to work together.

01 / What brings you here?I’m looking for
What do you need?

Calibre on desktop and phone
Calibre: satin, on desktop
Calibre: brassus, on a phone
Calibre: steel, on desktop
Calibre: houses, calibre, beats, on three phones
Calibre: jewels, on desktop
Art Direction
3D Design
Creative Development

A mechanical watch built in code to the millimetre, running at four hertz in a browser.

Case study / Calibre

A mechanical watch, kept running in a browser. The Royal Oak "Jumbo" Extra-Thin, steel, 39 millimetres across, 8.1 thick. Drawn in one night in April 1970, shown in Basel on 15 April 1972, and still running.

Studio
Exe.Eyes Labs
Subject
Audemars Piguet Royal Oak 16202ST
Services
Concept · Art Direction · 3D Design · Creative Development · Sound
Built with
Three.js · GLSL · Web Audio · Custom Coded
Year
2026
01

The Experience

Listening to the Escapement

Drag to turn the watch. Point at a screw: eight of them, in plain sight. Drag sideways and the light runs along the satin in a soft band and snaps across the bevels in a line. Move the light across the Petite Tapisserie, a pyramid every 0.95 mm, computed per pixel. Wind the mainspring. Then the history, drawn rather than photographed: Le Brassus in 1875, the quartz year, one night in 1970, Basel in 1972, five houses, fifty years.

02

The Calibre

Eight Beats a Second

Calibre 7121 was made for the Royal Oak's fiftieth year, in 2022. The balance swings four times a second each way; every pass through its centre, the pallet fork lets the escape wheel forward by half a tooth, and the whole train steps behind it. We cut our train to the ratios a 4 Hz movement must have. Hold to slow time, take it apart, watch the thirty-three jewels light one by one, and hear 2.75 Hz against 4 Hz.

Selected screens
Calibre: Chapters 2 and 3, desktop and phone
Calibre: Chapter 4, Petite Tapisserie, full-bleed
Calibre: Chapters 10 and 11
Calibre: Chapter 12, full-bleed
Calibre: thirty-three jewels, the specs
Calibre: how it was built: wireframes, the tapisserie under light
Calibre: typography and colours

Audemars Piguet and Royal Oak are trademarks of Audemars Piguet. A concept by Exe.Eyes Labs. Not affiliated. History: Audemars Piguet Heritage, "Birth of an Icon" (AP Chronicles, 2022); Wikipedia. Map: OpenStreetMap contributors.

FROM THE WORK TO YOUR BRIEF

A different business.
The same attention.

Tell us what caught your eye, what your project needs to achieve and where you are in the process. We’ll discuss the scope before recommending an engagement.